Customer Profitability Analysis Template

Customer Profitability Analysis Template. Customer profitability analysis is simply a tool from managerial accounting that focuses on individual customer profitability instead of looking at product line profitability. In contrast, Customer Profitability Analysis is a method of looking at the various activities and expenses incurred in servicing a particular customer.

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An exhaustive customer analysis should take care of the three components, as mentioned below. Customer Profitability Analysis (in short CPA) is a management accounting and a credit underwriting method, allowing businesses and lenders to determine the profitability of each customer or segments of customers, by attributing profits and costs to each customer separately. So it is detrimental to overall profitability to fire customers unless you have first identified whole tranches of indirect expense that can be successfully eradicated as a result.

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Customer profitability is an analysis of the revenue streams and service costs associated with particular customers or customer groups and as enabling the allocation of revenue and costs to an individual.

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Customer profitability analysis

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You can download the free Customer Profitability Analysis to assess the profitability of your clientele on a massive scale. This tool is perfect for businesses looking to segment their clients into different niches to see what strategies work best. So it is detrimental to overall profitability to fire customers unless you have first identified whole tranches of indirect expense that can be successfully eradicated as a result.